Tourism Contact Group


Secretariat Lead

Rokas Morkūnas

Policy Manager and Strategic Member Engagement

  • 01.

    Why OECD Work on Tourism Policy Matters

    The OECD focuses on tourism by monitoring policies, evaluating performance, and maintaining a tourism economics database. It offers comparative knowledge, policy advice, and implementation support to enhance competitiveness, innovation, and sustainable development in tourism. Lessons from the COVID-19 pandemic are being drawn to foster resilient and green tourism economies, benefiting local economies and communities while improving environmental outcomes.


  • 03.

    How Business Engages with the OECD on Tourism Policy

    Our Tourism Contact Group is informed of up-to-date policy developments of the OECD Tourism Committee, OECD tourism policy briefs and other tourism information. The Committee organizes roundtable discussions on current and upcoming OECD work to engage with senior OECD tourism leadership and exchange on member priorities.
  • 02.

    Our 2024 Priorities

    • Building resilience for tourism
    • Stimulating regular dialogue between tourism and health actors
    • Evolving support and incentive schemes for tourism sector
    • Leveraging digital opportunities for tourism while promoting business sustainability
    • Building travel confidence
  • 04.

    Our Engagement with OECD Bodies

    • OECD Tourism Committee
    • OECD Working Party on Tourism Statistics
    • OECD Global Forum on Tourism Statistics, Knowledge and Policies